It’s that time of year when those of us in the business of retail real estate research are looking backward at the year prior. What retail categories grew? Which ones shrank? SiteSeer’s data partner, ChainXY, provides insights into over 4,500 chains in the United States and Canada. We dug into their three broad areas (retail, restaurant and services) to collect a snapshot of how chains that existed on January 1, 2019, grew or shrunk over the year.
When you use a tool like SiteSeer, there are all kinds of different data types that can power the platform:
For several years, some of the most sophisticated, fastest-growing retailers and restaurant chains in the market have been using cutting-edge data analysis to discover actionable insights about their customers, brand, and competitors. Specifically, we’re talking about mobile behavioral data, which has the power to provide companies everywhere highly intelligent business insights.
If you’re in the business of retail development—whether you work in a retailer or other chain’s in-house real estate or research team or are a broker or developer trying to fill your shopping centers with solid, long-term tenants—it’s not enough to collect data. You want the best possible data that gives you accurate information upon which to make decisions.