Whether you’re launching a new retail or restaurant business or expanding your concept to open new sites, you know already that the location you choose is key to your success. But consider this stark fact: choosing the wrong location could lead to lost revenue that you never recoup and have a ripple effect across your chain—even if you have an attractive concept and a respected, established brand.
Topics: Retail Data Analysis, Building New Locations, Retail Industry, Retail Site Selection, Restaurant Industry
Attention Brokers: How Are You Identifying Potential Tenants
Retail site selection done right is all about using data to your advantage. If you’ve been largely successful in leasing vacant space, it probably means you have a good process in place to determine what retail and service gaps are missing in a trade area and fill those demands in your shopping center.
Topics: Retail Data Analysis, Retail Trade Area, Void Analysis, Landlord Rep Brokers & Owners Industry, Tenant Rep Brokers & Developers Industry, Market Potential
How the Pollsters Got the Presidential Election Wrong (and Lessons Learned for Retail Research)
On the morning of November 8, 2016, pollsters seemed confident: Hillary Clinton would win the election for the next President of the United States. Of course, we all know what happened thereafter.
Topics: Market Research, Data Study, Retail Industry