Growing retailers use SiteSeer software to evaluate markets and choose the right locations for their next store or site. That analysis involves defining a trade area, building a site screening scorecard using the retail chain’s key performance indicators, and running a model to analyze a geographic area a retailer is interested in.
Topics: Retail Trade Area, Real Estate Analytics Tool, Data Partner, Landlord Rep Brokers & Owners Industry, Tenant Rep Brokers & Developers Industry, Data Quality, Commercial Real Estate Analysis Software
When screening and choosing new sites, an important component is the trade area. A trade area is the geographic area surrounding a site or store where the majority of your customers are located. In SiteSeer, these are displayed on a map as a geographic polygon.
Topics: Retail Trade Area, Retail Site Selection, Site Selection Software, Site Selection Checklist, Site Screening
Analyzing the potential of a market is critical for retailers and the real estate professionals that help those retailers choose new locations. It’s not just about predicting whether a market has enough prospective customers. To make truly informed business decisions, retail chains and other businesses should attempt to understand….
Topics: Retail Trade Area, Real Estate Analytics Tool, Data Partner, Retail Industry, Data Quality, Commercial Real Estate Analysis Software
Find, Screen, and Visualize Sites with Model Builder
We’ve heard from many of our retail clients how important it is to equip teams with research and analytics tools to make the smartest possible decisions. SiteSeer is exactly such a tool that helps retailers…
Topics: Retail Trade Area, Hotspot Analysis, Model Builder, Location Profiles, Retail Industry, Landlord Rep Brokers & Owners Industry, Retail Site Selection, Analyzing Retail Sites
Tips for Retailers That Want to Expand & Grow Intelligently
For as much as we all hear about the tumultuous retail landscape, there are plenty of positive signs:
Topics: Smart Retail Growth, Retail Trade Area, Retail Industry, Site Selection Software, Analyzing Retail Sites, Competitive Assessment Tool
This is part 1 of our two-part series. Here's part 2.
Whether you work in retail, commercial real estate or operate any business with a storefront, you are likely familiar with the concept of a trade area.
Topics: Retail Trade Area, Market Research
Are You Planning for the Pandemic or Beyond the Pandemic?
It has been a long time coming, but it’s finally here: the end of 2020 and the strangest and perhaps most difficult year for many in the retail industry.
Topics: Retail Trade Area, Retail Industry, Retail Site Selection, Coronavirus
Throughout our many years in retail real estate research, we’ve heard businesses of all types simplify the assessment of their business’s trade area. So often, we hear economic developers and retailers describe their trade area as a certain-mile radius around a site, but in reality, there are many different ways to delineate a trade area.
Topics: Retail Data Analysis, Retail Trade Area, Real Estate Analytics Tool, Analyzing Retail Sites
FAQs About Drive Time Trade Areas in Retail Site Selection
In early 2019, SiteSeer made major updates to our flagship software, SiteSeer Professional, including the installation of the latest version of Freeway, a third-party plugin by partner Applied Spatial Technology. Freeway provides the calculations behind the drive-time trade area boundaries you see in SiteSeer.
Topics: Retail Trade Area, Site Selection Software, Analyzing Retail Sites