When you’re in the retail business, location planning is a complicated process. There are many factors to consider when trying to ensure a location can be successful, but at the top of the list is making sure there’s plenty of traffic passing by that site (in other words: potential customers).
When you’re a retailer, restaurant chain or real estate professional, it’s critical to do your homework. Our data partner, ChainXY, makes that much easier, with their chain locational data that allows real estate professionals that are conducting market research to make informed decisions.
On May 19, the SiteSeer team is hosting a webinar on our Model Builder tool. We’ve updated this powerful feature and want you to have the latest and greatest information about how it works, what’s new and why you should use the tool if you’re a SiteSeer user.
Step #5 in our Site Selection Checklist for making intelligent site selection decisions is to get the help of a broker.
Step #4 in our Site Selection Checklist for making intelligent site selection decisions is to define your site criteria.
Last month on the blog, we talked about capital planning that focuses on improving the stores and locations already in your portfolio to ensure they each fulfill their potential. If your capital plans include opening new stores as well, you want to ensure you are making decisions that maximize your returns.
Last month, we rolled out location profiles, which are templates within SiteSeer’s Model Builder tool. These profiles help users through the sometimes-arduous task of building models, whether they have a starting point already or need to cost-effectively build a model from the ground up.
If you’re expanding your retail or restaurant chain without any sort of plan in place, hit the pause button. It’s one thing to plan the opening of one new location, but it’s an entirely different endeavor to plan for five or 50 locations.
If you’ve read about the importance of customer service, you’ve probably heard that making customers feel valued and heard is good for much more than just your brand—it’s critical to your bottom line. We've talked before about the cost of a bad location. How about the cost of losing a customer? Sources around the globe say that the customer experience is at the core of your customers’ buying decisions and that the cost of losing a customer can be more than you think.