Pair Site Selection Software with Expert Guidance

Posted by Tom Kessler on Dec 8, 2021 9:30:00 AM

There is no question: data and analytics have totally changed retail site selection. Today’s companies use software like SiteSeer Pro to determine where their best customers are located and analyze potential sites that would best attract those customers (and new ones). Choosing a location based on gut feel will no longer cut it. Site selection software has the power to tell retailers and other chain businesses what markets they should prioritize as they consider expansion, what locations will yield them the most success, where the competition is and much more.

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Topics: Hotspot Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Competitive Analysis, Customer Analysis, Client Service, SiteSeer Professional Services

Building a Site Selection Hotspot

Posted by Sam Lowder on May 11, 2018 9:00:00 AM

In Model Builder, one of the most popular tools within SiteSeer, users can create hotspots to narrow down hundreds or thousands of locations across a market to those that are likely to offer them the highest chance of securing a successful site. If you’re a broker or shopping center owner or developer, hotspots can supplement your own expertise with data that tells you if the retail or restaurant chain you’re working with is a good fit for your center or not.

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Topics: Hotspot Analysis, Model Builder, Retail Industry, Retail Site Selection, Restaurant Industry

Not All Hotspots Are Created Equal

Posted by Sam Lowder on Apr 13, 2018 5:00:00 AM

Anyone in retail research knows that there are many factors that contribute to the success or failure of a site. The question, of course, is how do you replicate your winners and avoid opening locations that end up as losers? One of our most valuable tools within SiteSeer can help you do just that: the hotspot analysis tool.

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Topics: Hotspot Analysis, Retail Industry, Landlord Rep Brokers & Owners Industry, Tenant Rep Brokers & Developers Industry, Analyzing Retail Sites

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