If you’re a retailer or in any sort of chain business, you know well that doing research is critical to the success of your business. By research, we mean research on your customers, competitors, markets, and brick-and-mortar locations where your customers find you.
Why Should Retailers Do Research? Here Are Three Key Reasons
Topics: Market Research, Site Selection Software, Analyzing Retail Sites, Sales Forecasting, SiteSeer Professional Services
Topics: Artificial Intelligence, Analyzing Retail Sites, Machine Learning, Site Selection Analysis, Sales Forecasting
What Market Research Experts Can Learn from Election Polls
If you’ve been following the SiteSeer blog for a while, you might recall a post we wrote this time six years ago. It was not long after the 2016 Presidential election, and Hilary Clinton had just lost to Donald Trump…despite what the polls said leading up to the election.
Topics: Retail Data Analysis, Market Data, Site Selection Software, Data Quality, Site Selection Analysis, Sales Forecasting
Forecasting for a New Location? Keep These Eight Things in Mind
Topics: Retail Data Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Data Quality, Site Selection Criteria, Sales Forecasting
Store and Site Sales Forecasting in the COVID-19 Environment
In early 2020, the COVID-19 pandemic turned the world upside down. The normal routine of socializing, going to work, shopping and dining became social distancing, telecommuting and stay at home orders.
Topics: Model Builder, Bricks and Mortar Retail, Analyzing Retail Sites, Coronavirus, Sales Forecasting