Retailers That Do Their Research in 2023 Will Remain Resilient

Posted by Michaele Charles on Jan 17, 2023 6:00:00 AM

The entire country is watching, waiting and wondering: Are we headed for a recession in 2023?

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Topics: Market Research, Analyzing Retail Sites, Customer Analysis, Site Selection Analysis

What is “Explainable AI” and How Do We Use It?

Posted by Tom Kessler on Nov 29, 2022 11:49:00 AM
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Topics: Artificial Intelligence, Analyzing Retail Sites, Machine Learning, Site Selection Analysis, Sales Forecasting

What Market Research Experts Can Learn from Election Polls

Posted by Danielle Yanskey on Nov 21, 2022 12:05:07 PM

If you’ve been following the SiteSeer blog for a while, you might recall a post we wrote this time six years ago. It was not long after the 2016 Presidential election, and Hilary Clinton had just lost to Donald Trump…despite what the polls said leading up to the election.

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Topics: Retail Data Analysis, Market Data, Site Selection Software, Data Quality, Site Selection Analysis, Sales Forecasting

Tips for Creating an Expansion Plan in Today’s Market

Posted by Michaele Charles on Sep 27, 2022 6:30:00 AM

Here’s a scenario we’ve seen a lot here at SiteSeer: an entrepreneur starts a business. Maybe it’s a retail business of some kind—a boutique clothing store, an ice cream shop, a bike shop—or maybe it’s a restaurant.

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Topics: Market Research, Market Data, Capital Planning, Retail Industry, Retail Site Selection, Restaurant Site Selection, Site Selection Analysis

The Hidden (and Obvious) Costs of Losing a Customer

Posted by Sam Lowder on Jul 8, 2022 5:00:00 AM

If you’ve read about the importance of customer service, you’ve probably heard that making customers feel valued and heard is good for much more than just your brand—it’s critical to your bottom line. We've talked before about the cost of a bad location. How about the cost of losing a customer? 

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Topics: Retail Site Selection, Customer Analysis, Site Selection Analysis

Manage Your Franchise Territories with SiteSeer

Posted by Sam Lowder on Nov 24, 2021 11:00:00 AM

In today’s competitive market, no matter what kind of business you are, understanding your market is critical to your success. We’ve seen this scenario often: business concepts that did well with one area decides to franchise the concept regionally or nationally to any franchisee that meets their requirements.

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Topics: Franchise & Services Industry, Retail Site Selection, Site Selection Software, Site Selection Analysis, ATOM

Data Partner Spotlight: Report All

Posted by Sam Lowder on Aug 9, 2021 8:51:23 AM

Whether you’re a commercial real estate developer or a retailer trying to figure out where to locate, researching real estate for many begins on a county assessor’s website. But our data partner, ReportAll, makes that process much easier by compiling parcel data from all across the country. SiteSeer obtains ReportAll’s parcel data layer API in our application. So if you want to know who owns a piece of property, how it is shaped, who owns it and more, that information is easily accessible within SiteSeer Pro.

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Topics: Data Study, Improving Store Locations, Building New Locations, Data Partner, Data Quality, Site Selection Analysis, Traffic Counts

Data Partner Spotlight: INRIX

Posted by Sam Lowder on Jul 8, 2021 6:15:00 AM

When you’re in the retail business, location planning is a complicated process. There are many factors to consider when trying to ensure a location can be successful, but at the top of the list is making sure there’s plenty of traffic passing by that site (in other words: potential customers).

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Topics: Data Study, Improving Store Locations, Building New Locations, Data Partner, Data Quality, Site Selection Analysis, Traffic Counts

[Webinar] What Are Data Queries and How Can You Use Them in Your Location Analysis?

Posted by Lance Blick on Jun 18, 2021 6:00:00 AM

SiteSeer users, listen up: if you want to answer questions about your stores or locations, such as…

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Topics: Retail Data Analysis, Analyzing Retail Sites, Competitive Analysis, Site Selection Analysis, Webinar, Data Queries

Data Partner Spotlight: ChainXY

Posted by Sam Lowder on May 27, 2021 12:00:00 PM

When you’re a retailer, restaurant chain or real estate professional, it’s critical to do your homework. Our data partner, ChainXY, makes that much easier, with their chain locational data that allows real estate professionals that are conducting market research to make informed decisions.

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Topics: Data Study, Improving Store Locations, Building New Locations, Data Partner, Data Quality, Site Selection Analysis

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