Anyone in retail research knows that there are many factors that contribute to the success or failure of a site. The question, of course, is how do you replicate your winners and avoid opening locations that end up as losers? One of our most valuable tools within SiteSeer can help you do just that: the hotspot analysis tool.

Topics: Hotspot Analysis, Retail Industry, Landlord Rep Brokers & Owners Industry, Tenant Rep Brokers & Developers Industry, Analyzing Retail Sites

If your town is large enough to have an economic development council, that council is probably tasked with analyzing your market in order to attract businesses and retailers to the community. To do this effectively, one of the very first steps you should take is to define your town’s trade area.

Topics: Smart Retail Growth, Retail Trade Area, Retail Industry, Market Potential

When a retail or service business chooses to expand their reach through franchising, acquisition or organic growth, a critical question that arises is, “How do we replicate our success?”  The answer for most? Adopt a site selection process and use mapping and analysis software that will provide your company’s decision-makers with the facts they need to make educated site decisions.

Topics: Market Data, Retail Industry, Retail Site Selection, Site Selection Software, Analyzing Retail Sites

In the early days of chain retail expansion, developers would choose sites convenient to where their customers live, work, and shop and hope that sales and profitability would follow.

Topics: Retail Data Analysis, Model Builder, Retail Industry, Retail Site Selection, Analyzing Retail Sites

For several years, some of the most sophisticated, fastest-growing retailers and restaurant chains in the market have been using cutting-edge data analysis to discover actionable insights about their customers, brand, and competitors. Specifically, we’re talking about mobile behavioral data, which has the power to provide companies everywhere highly intelligent business insights.

Topics: Improving Store Locations, Data Partner, Retail Industry, Restaurant Industry, Data Quality

If you’re in the business of retail development—whether you work in a retailer or other chain’s in-house real estate or research team or are a broker or developer trying to fill your shopping centers with solid, long-term tenants—it’s not enough to collect data. You want the best possible data that gives you accurate information upon which to make decisions.

Topics: Retail Data Analysis, Demographic Data, Data Partner, Retail Industry, Data Quality

When your store or business experiences success, it’s a natural progression to start thinking about expanding into new areas and markets. As you make the decision to do so, remember: data is your friend. If you do solid research up front, you’ll be able to get a good idea of the traits of your very best customers, their needs and behaviors, and of course, helpful information about where to find more of them.

Topics: Smart Retail Growth, Retail Industry, Retail Site Selection, Data Quality

We’re just two weeks away from the International Council of Shopping Centers (ICSC) Western Conference & Deal Making in Los Angeles. The SiteSeer team will be there and we’d love to meet you!

Topics: ICSC, Retail Industry, Landlord Rep Brokers & Owners Industry, Conferences, Communities Industry, Tenant Rep Brokers & Developers Industry, Site Selection Software

When you’re opening a new business or expanding an existing one, there are a lot of decisions to make, but perhaps none is more important than choosing the right location. A bad location could mean the difference between success and failure and a mediocre location could mean you’re leaving thousands—or even millions—of dollars on the table every week.

Topics: Retail Data Analysis, Retail Trade Area, Retail Industry, Franchise & Services Industry, Retail Site Selection

We’ve talked before about the surprising downfall of big retail and restaurant chains and what causes one to fall from grace. Sometimes it’s a failure to keep up with the times that leads to customers losing interest (because a company simply doesn’t meet their needs any longer). Other times retail or restaurant chains suffer from an identity crisis, where they once knew who they were but now seem “brand confused” and are confusing their customer base too.

Topics: Improving Store Locations, Retail Industry