Happy Halloween week! 🎃

Topics: Data Study, Population Study, Population Data

When screening and choosing new sites, an important component is the trade area. A trade area is the geographic area surrounding a site or store where the majority of your customers are located. In SiteSeer, these are displayed on a map as a geographic polygon.

Topics: Retail Trade Area, Retail Site Selection, Site Selection Software, Site Selection Checklist, Site Screening

If you’ve been following this blog for a while now, you know that twice a year we release our semi-annual population study to share the 15 metro and micro areas in the country that are growing the fastest. This iteration looks at population change (as a percentage) between April 2023 and April 2024.

Topics: Market Data, Population Study, Data Quality, Population Data

Ahh, summer. There's so much to love...the warm weather, the BBQs, the longer days and fun-filled getaways. Another summer favorite: ice cream! 

Topics: Data Study, Data Partner, Retail Industry, Grocery

We’ve heard from many of our retail clients how important it is to equip teams with research and analytics tools to make the smartest possible decisions. SiteSeer is exactly such a tool that helps retailers…

Topics: Retail Trade Area, Hotspot Analysis, Model Builder, Location Profiles, Retail Industry, Landlord Rep Brokers & Owners Industry, Retail Site Selection, Analyzing Retail Sites

Smart retailers know that site selection done right is a comprehensive process. We’ve written before on this blog about the importance of site selection that involves both site screening and site forecasting. This methodical approach helps reduce the risks of:

Topics: Smart Retail Growth, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Site Selection Criteria

In the last month or so, you’ve probably seen a lot of news stories about the economy as experts reflect on the last year and look toward the future. Interest rates remain high and inflation is still a big concern, but there are positive signs too…and plenty of indicators that astute retail chains should pay attention to.

Topics: Retail Predictions, Smart Retail Growth, Retail Industry, Analyzing Retail Sites, Site Selection Analysis, Sales Forecasting

It’s that time of year when SiteSeer releases its semi-annual population study to look at the 15 metro and micro areas in the country that are growing the fastest. This study looks at population change (as a percentage) in between October 2022 and October 2023.

Topics: Market Data, Population Study, Data Quality, Population Data

Tis the season to spend money! The holiday shopping season is well underway, with Americans getting out their wallets to buy gifts for many of the important people in their lives. Retailers consider the time between Thanksgiving and Christmas one of the most important of the year, putting on big campaigns around Black Friday, Cyber Monday, and the weeks thereafter.

Topics: Retail Data Analysis, Data Study, Retail Industry