It’s that time of year when SiteSeer releases its semi-annual population study to look at the 15 metro and micro areas in the country that are growing the fastest. This study looks at population change (as a percentage) in between October 2022 and October 2023.

Tis the season to spend money! The holiday shopping season is well underway, with Americans getting out their wallets to buy gifts for many of the important people in their lives. Retailers consider the time between Thanksgiving and Christmas one of the most important of the year, putting on big campaigns around Black Friday, Cyber Monday, and the weeks thereafter.

SiteSeer is in the analytics business, so we’re always looking at the data and numbers behind things! During this Thanksgiving week, we thought it might be fun to share a few facts about this beloved American holiday. Here are 10 interesting things you might not know about Thanksgiving, the traditional turkey feast, and more:

Is your bowl of candy ready to be distributed to all the little ghosts and goblins who ring your doorbell tonight?

Successful retail chains know that choosing sites is a complex and data-driven process. As technology has improved and the availability of data has expanded significantly in recent years, businesses now understand that site selection should be done methodically, using the best, most relevant data available to them.

We’ve been here before. In early 2020, uncertainty was the word of the day, with the brief but serious recession induced by the pandemic and social distancing measures all over the globe. Somehow, things quickly rebounded and shoppers kept spending—albeit on things like home gym equipment and casual clothing until lockdowns eased. When that happened, people were eager to dine out and travel safely again.

Retail chains that have grown successfully have certainly learned their share of lessons along the way. Sometimes the growth seems to come easily, while other times it’s tricky to figure out. Choosing great locations can happen accidentally, but in today’s ultra-competitive landscape, that’s rare. Especially since the market has tightened and retailers are selective in how they spend their hard-earned money.

It’s been a long time coming, and we’re very excited to share that the SiteSeer support team is incorporating the newly released 2020 U.S. Census data into SiteSeer. This update will be complete when users log in to the platform on Monday, August 28, 2023.

How to seize opportunities using data-driven market planning and site selection software

The U.S. business climate in 2023 is hard to describe. While there are still areas of concern for many—including inflation and high interest rates—there are some positive signs—like a resilient labor market and strong consumer spending.