What’s the True Cost of Selecting a Poor Retail Location?

Posted by Michaele Charles on Jun 22, 2023 2:08:47 PM

Location, location, location! There’s a reason real estate pros joke that the three most important factors in a piece of property are the exact same thing.

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Topics: Retail Site Selection, Analyzing Retail Sites, Restaurant Industry, Restaurant Site Selection, Sales Forecasting

Why Should Retailers Do Research? Here Are Three Key Reasons

Posted by Danielle Yanskey on May 17, 2023 6:07:00 PM

If you’re a retailer or in any sort of chain business, you know well that doing research is critical to the success of your business. By research, we mean research on your customers, competitors, markets, and brick-and-mortar locations where your customers find you.

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Topics: Market Research, Site Selection Software, Analyzing Retail Sites, Sales Forecasting, SiteSeer Professional Services

Model Builder | Discover SiteSeer’s Most Popular Tool

Posted by Michaele Charles on Apr 27, 2023 8:00:00 AM

At ICSC in May 2023, we’ll be unveiling a new upgrade to the Model Builder tool that we’re very excited about (more on that below). But if you’re still learning about SiteSeer Pro and its many features, allow us to introduce you to Model Builder, one of the most popular features within SiteSeer.

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Topics: Hotspot Analysis, Model Builder, Demographic Data, Retail Site Selection, Analyzing Retail Sites, Site Selection Analysis

Retail Research Requires Quality Tools and Data

Posted by Michaele Charles on Mar 27, 2023 8:00:00 AM

We might sound like a broken record, but if you’ve been keeping up with SiteSeer’s blog for a while now, you know that in good times, bad times or uncertain times, our advice is the same: do your research.

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Topics: Market Data, Data Partner, Analyzing Retail Sites, Data Quality, Site Selection Analysis, Cell Phone Data

Retailers That Do Their Research in 2023 Will Remain Resilient

Posted by Michaele Charles on Jan 17, 2023 6:00:00 AM

The entire country is watching, waiting and wondering: Are we headed for a recession in 2023?

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Topics: Market Research, Analyzing Retail Sites, Customer Analysis, Site Selection Analysis

SiteSeer Offers Free Trial to Duke University Students

Posted by Lance Blick on Jan 13, 2023 7:00:00 AM

Students in Duke University’s Master of Engineering Management program recently completed a project using SiteSeer’s mapping and other tools.

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Topics: Analyzing Retail Sites, Analytics Solution, Case Study

What is “Explainable AI” and How Do We Use It?

Posted by Tom Kessler on Nov 29, 2022 11:49:00 AM
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Topics: Artificial Intelligence, Analyzing Retail Sites, Machine Learning, Site Selection Analysis, Sales Forecasting

Pair Site Selection Software with Expert Guidance

Posted by Tom Kessler on Dec 8, 2021 9:30:00 AM

There is no question: data and analytics have totally changed retail site selection. Today’s companies use software like SiteSeer Pro to determine where their best customers are located and analyze potential sites that would best attract those customers (and new ones). Choosing a location based on gut feel will no longer cut it. Site selection software has the power to tell retailers and other chain businesses what markets they should prioritize as they consider expansion, what locations will yield them the most success, where the competition is and much more.

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Topics: Hotspot Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Competitive Analysis, Customer Analysis, Client Service, SiteSeer Professional Services

Forecasting for a New Location? Keep These Eight Things in Mind

Posted by Tom Kessler on Nov 22, 2021 7:15:00 AM
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Topics: Retail Data Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Data Quality, Site Selection Criteria, Sales Forecasting

[Webinar] What Are Data Queries and How Can You Use Them in Your Location Analysis?

Posted by Lance Blick on Jun 18, 2021 6:00:00 AM

SiteSeer users, listen up: if you want to answer questions about your stores or locations, such as…

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Topics: Retail Data Analysis, Analyzing Retail Sites, Competitive Analysis, Site Selection Analysis, Webinar, Data Queries

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