If you’re a retailer or in any sort of chain business, you know well that doing research is critical to the success of your business. By research, we mean research on your customers, competitors, markets, and brick-and-mortar locations where your customers find you.
Why Should Retailers Do Research? Here Are Three Key Reasons
Topics: Market Research, Site Selection Software, Analyzing Retail Sites, Sales Forecasting, SiteSeer Professional Services
Model Builder | Discover SiteSeer’s Most Popular Tool
At ICSC in May 2023, we’ll be unveiling a new upgrade to the Model Builder tool that we’re very excited about (more on that below). But if you’re still learning about SiteSeer Pro and its many features, allow us to introduce you to Model Builder, one of the most popular features within SiteSeer.
Topics: Hotspot Analysis, Model Builder, Demographic Data, Retail Site Selection, Analyzing Retail Sites, Site Selection Analysis
Retail Research Requires Quality Tools and Data
We might sound like a broken record, but if you’ve been keeping up with SiteSeer’s blog for a while now, you know that in good times, bad times or uncertain times, our advice is the same: do your research.
Topics: Market Data, Data Partner, Analyzing Retail Sites, Data Quality, Site Selection Analysis, Cell Phone Data
Retailers That Do Their Research in 2023 Will Remain Resilient
Topics: Market Research, Analyzing Retail Sites, Customer Analysis, Site Selection Analysis
SiteSeer Offers Free Trial to Duke University Students
Students in Duke University’s Master of Engineering Management program recently completed a project using SiteSeer’s mapping and other tools.
Topics: Analyzing Retail Sites, Analytics Solution, Case Study
Topics: Artificial Intelligence, Analyzing Retail Sites, Machine Learning, Site Selection Analysis, Sales Forecasting
There is no question: data and analytics have totally changed retail site selection. Today’s companies use software like SiteSeer Pro to determine where their best customers are located and analyze potential sites that would best attract those customers (and new ones). Choosing a location based on gut feel will no longer cut it. Site selection software has the power to tell retailers and other chain businesses what markets they should prioritize as they consider expansion, what locations will yield them the most success, where the competition is and much more.
Topics: Hotspot Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Competitive Analysis, Customer Analysis, Client Service, SiteSeer Professional Services
Forecasting for a New Location? Keep These Eight Things in Mind
Topics: Retail Data Analysis, Market Research, Retail Site Selection, Site Selection Software, Analyzing Retail Sites, Data Quality, Site Selection Criteria, Sales Forecasting
[Webinar] What Are Data Queries and How Can You Use Them in Your Location Analysis?
Topics: Retail Data Analysis, Analyzing Retail Sites, Competitive Analysis, Site Selection Analysis, Webinar, Data Queries